We are living in a time of significant instability, where technological advancements, artificial intelligence, market volatility, and the increasing complexity of business models directly affect people’s expectations, skills, and dynamics within organizations. In this environment, Human Resources is called upon to assume a more strategic role, leveraging future-oriented strategic thinking and foresight to make decisions that strengthen organizational resilience, agility, and growth.
In the HR Annual Survey, we examined the key factors and driving forces across three areas related to a company’s human resources, all of which are directly connected to the strategic role of HR in managing the workforce of tomorrow:
Recruitment, Assessment & Selection of Personnel
Onboarding & Integration of New Employees
Organization, Management & Development of Human Resources
The HR Annual Report 2026 provides companies with valuable insights, based on the responses of participating organizations and the trends shaping the HR landscape, enabling them to use its findings as a foundation for:
Timely identification of changes that affect roles, skills, and staffing needs, through a forward-looking approach.
The identification of critical skills that need to be strengthened within the workforce, such as leadership, communication, time management, problem-solving, emotional intelligence, digital intelligence, and the use of modern digital tools.
Improved organization of processes for recruitment, assessment, selection, onboarding, integration, and training of new personnel, with greater clarity in roles, better internal communication, and more systematic monitoring of key human resources data.
A better understanding of employer branding as a strategic pillar, linked to the company’s image as an employer, the employee experience, and the attraction and retention of talent.
